Drag a product. Ship a product.
Every product moves through six stages — Research → Sourcing → Supply chain → Listing → Advertising → Live. The pipeline shows you who's stuck, who's next, and what's blocking shipping.
Three things that keep products stuck in stages.
Without a visible pipeline, products quietly camp in a stage for weeks. Here's what surfaces the second you put them on a board.
Products that camp in Sourcing or Supply chain.
Without a kanban view, you can't see which products are stuck. The board flags any card sitting longer than your threshold so you can act before launch slips.
Products without a stage that nobody touches.
Every product belongs to a stage — no orphans. New ideas start in Research, move forward by one drag. Nothing slips off the radar.
"Wait, who moved this to Listing?"
Every drag from one stage to another is timestamped and attributed. Activity feed shows who advanced what, when, and from where.
Six stages. One drag. Zero spreadsheet.
The lifecycle every product moves through — built so any team member can advance a card without breaking the audit trail.
Add a product to Research
New idea? Drop the title, ASIN if you have one, target price. The card lands in Research and the audit trail starts from second one.
Drag through the six stages
Research → Sourcing → Supply chain → Listing → Advertising → Live. Stages are defaults — workspaces can rename, reorder, or add their own. Each drag triggers the right next action.
Live — and the next product moves up
Listing went live. The card lands in the Live column with launch metrics. The next product from Research starts working its way up.
Drag-and-drop board with optimistic UI.
Grab a card, drop it in the next column. The new stage paints instantly while the API call settles in the background. If it fails, the card snaps back — no double-saves, no half-committed states.
Click a card. See the full lifecycle.
Open any card to see the full 6-stage timeline — when it entered each stage, how long it stayed, and who advanced it. The card view links straight to the product detail page in Products.
Every transition logged. Who, when, why.
Stage transitions, stuck-in-stage alerts, manual overrides — all on one scrollable feed. Filter by actor or product. Click any event to jump to the snapshot.
Pipeline is the bridge between every other tool.
Every drag triggers the next thing your team needs to do — and surfaces it where they already work.
Card click → Product detail
Each pipeline card opens the matching product record — costs, files, tasks, discussions. One source of truth, two views.
Stage advance → auto task
Drag to Listing? A "Submit A+ content" task appears on the team board. Drag to Live? "Set up ad campaigns" lands automatically.
Live → cash plan re-reads
Card lands in Live = the SKU starts contributing to revenue forecasts and dashboard KPIs. Pre-launch products stay out of the projection.
What operators ask before moving their first card.
Don't see your question? Reach out — every message gets read.
Talk to a humanYes — Research, Sourcing, Supply chain, Listing, Advertising, Live are the defaults, but workspaces can rename, reorder, or add stages. Custom stages preserve the audit trail.